With more than 23 million hotel arrivals in Grand Paris (Greater Paris), the year 2017 promises to be a record year in terms of visitor figures.
Business tourism and international tourism are the two main drivers of growth.
The outlook for 2018 indicates that this dynamic is set to continue.
After a year in 2016 that was strongly affected by the repercussions of the attacks of 2015 and 2016, Paris has recovered with unparalleled dynamism in 2017.
In September 2017, overall cumulative hotel arrivals for the previous 12 months in Grand Paris surpassed the record registered in 2012, reaching 23.1 million hotel arrivals. And according to our forecasts, the calendar year 2017 should see growth in tourism numbers of between 10% and 12% compared to 2016 and between 5% and 7% compared to 2015, surpassing 23 million arrivals in hotels for the first time.
The main explanation for this tremendous recovery is the combination of the return of the French domestic market to Grand Paris, strongly driven by business tourism, together with many foreign clientele.
In leisure tourism, there is still room for progression: hotel overnights for leisure clientele have not yet returned to the level they were at before the attacks of 2015 (a difference of between 7 and 8 million overnights), although this observation is mitigated by the strong parallel progression in tourism overnights in furnished tourism accommodation whose success continues unabated in the capital.
The scenario of a recovery in tourism in Paris is therefore taking place as hoped, after events such as Paris has known: firstly, a return of local clientele (the French, business tourists), then leisure clientele (with the exception of the United Kingdom whose purchasing power has been impacted by the fall of the pound sterling).
This combination of clientele that enables Grand Paris to beat its records has always been the secret of the success of the destination and enables us to be optimistic about 2018. Major events, public and professional, like the Ryder Cup, the Gay Games or even the Congress of the European Respiratory Society are likely to keep Paris centre stage in 2018.
A rich cultural calendar is also Paris’s major asset in attracting tourists to the city.
In the longer term, the prospect of the 2024 Olympic Games will also help to boost the image of the destination.
The prospects for economic growth revised upward by the IMF, the general decline in unemployment in Europe and an increase in airline reservations for the beginning of next year bode well for significant new growth in Grand Paris in 2018!
Véronique Potelet Anty – email@example.com / 01 49 52 53 27
Aurélie Ponsart – firstname.lastname@example.org / 01 49 52 53 34